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WEBINAR: B2B Display Advertising – How to Reach and Impact Prospects Anywhere Along the Buyer’s Journey

blogthumb-jenagustinblogthumb-richroberts Thursday, March 13th at 12:00 PM (60 minutes) PST

BusinessOnline Senior Vice President Rich Roberts will host an AMA Webcast on March 13th, alongside Bizo’s Senior Director of Marketing, Jennifer Agustin.

Explore the how to’s of developing a comprehensive, full-funnel online advertising strategy such as understanding key objectives of each stage of the funnel, pinning down the right metrics, and determining which tactics will be most effective. Achieve your B2B marketing goals at every phase of the buying journey.

Rich will also share how using Bizo targeted display advertising resulted in a lower cost per new visitor and cost per lead for a BusinessOnline client.